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conception To distribution...
Luisina equips all kitchens... |
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conception: Luisina develops its own sinks lines, in close synergy with design offices. For example, Mozart, Tenor, Amadeus or Samba were born of this collaboration.
With Luisina, design is not only a new lines research, it’s also a continuous sitting up concerning materials, research on new functionalities, on ergonomics… In Luisina, we are sure that innovation will ever be the best way to propose to users competitive products.
TREND OBSERVANCE:
To anticipate and register trends in the kitchen world is a continuous mission that was fixed by Luisina. Because anticipating and discovering new trends, it is being able to give new ideas, new colours and feelings to users.
Product choice: thanks to very long partnerships with European companies, Luisina is able to offer a very large equipment range for kitchen: sinks, taps, accessories, worktops. Every Luisina’s products is selected with a continuous quality concern.
logistiC: Luisina, it is 12 000 square metres of stocking, 8 complete trucks a day, 60 000 packages a year only for French market. We can’t improvise: for Luisina, logistic is a primordial activity.
SALe: an exclusive Luisina sale team is deployed all over France and is charged to promote our equipment concept of kitchen, close to kitchen sellers. Specific staff exists to international markets.
Marketing AND communication: to form and inform all our customers, to promote our brand and its values, Luisina shows itself on magazines, for the happiness of everybody: meet us again all the year in this titles: Avantages, Art et Décoration, Maisons et Travaux and Cuisine Actuelle. Luisina, it is concrete communication actions on the ground: Displays, catalogues…
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